Guide to the purchase process Iceland Phone Number

The purchase process is the path that a consumer travels from the moment they feel the need to buy something until the moment they make the purchase. This journey involves the recognition of the problem, the search for information, the evaluation of alternatives, the purchase decision and the post-purchase evaluation. Luisa Perez Oct 23, 20 | 9 min read stages of the purchase process Consumer behavior has evolved a lot in recent decades and the ease of access to information has played a key role in this transformation.


Before the sales

Process was simpler, the product was at the center of attention, and advertising without segmentation was enough to persuade consumers to buy. Now, however, potential Iceland Phone Number customers go through a more complex buying process until they decide to purchase a product or service. If before people decided to buy something after seeing an ad on television, today 90% of them read reviews on the internet before going to a store. Faced with such a change in behavior, it is essential to have a good vision of the purchase process .

Iceland Phone Number

After all this can

Make all the difference in attracting and converting more and more leads . That is why we wrote this post, to show you the process that a person goes through to make a purchase decision , how it works and what its main stages are. Continue reading! What is the purchase process and how does it work? The purchase process is the journey that the customer makes to buy a product or hire a service. It can be compared to a trip where the client goes through several points until reaching the destination.

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